Healthier, happier learning - creating a Schools4Life brand

Schools4Life is supporting children and young people and their families to raise aspirations, encourage learning, make healthy choices and live healthier, happier lives, using effective school leadership.

Recognising the intrinsic link between health and academic attainment, Schools4Life enables schools, parents and communities to play an active role in meeting children and young people's wider needs. It is supported by rigorous organisational and social change models which enable schools to implement effective management processes: the Wellbeing Foundation Tool and 'Stela' behaviour change framework (scope, test, enact, learn/act).

To support this new, distinct partnership, our design team developed a vibrant, inclusive brand which could be rolled out through a range of online and offline channels. Our strong, clean brand identity has maximum flexibility and supports this aspirational behaviour change programme: www.schools4life.org.uk

The strong colour palette and aspirational imagery also underline the desire to provide easily-accessible resources and support for the whole school community, including children and young people in challenging circumstances.

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Stuart Jackson,
Chief Executive